To keep pace with the digital-savvy consumers, many small and medium business owners have upped their social media efforts. The cost effectiveness and diversity are the main reasons for going through the social media route. Clorder, along with its SMBs, is integrating all the social media channels to reach out to the consumers and involve them in more engaging and entertaining way. A variety of content delivered through an assortment of social media channels is key to developing a strong relationship with consumers.

Clorder is taking the Facebook presence a step further by adding ordering feature to restaurant pages. It will provide convenience for socially networked consumers and expedite the pickup and ordering process. In order to make it a success, the restaurant owners will have to keep reminding the consumers about the added feature and promote it through Facebook itself.

Clorder’s online ordering system and branding efforts have helped and educated many business owners. In addition to engagement, idea crowdsourcing and promotion, the increase in revenue is the major achievement for restaurant owners.